email // 312.405.9176
Executive Creative Director who’s led teams to greatness at the world’s foremost advertising networks, making iconic brands noticed, discussed and loved. Cannes, D&AD, One Show and Clio winner.
EXPERIENCE
Trailer Park Group
Executive Creative Director, Contract
Los Angeles, CA
2025 - Present
Helping Trailer Park help Hollywood become more modern in its marketing.
Keurig Dr Pepper
Executive Creative Director
Boston, MA + Dallas, TX (IHAF Agency of the Year 2024)
2023 - 2025
Brands: Bai, Canada Dry, Core, Donut Shop, Dr Pepper, Keurig, Mott’s, 7UP + others
Part of core development team that led to Dr Pepper’s ascension to America’s #2 soft drink
Rebuilt creative team to align with new creative vision and became award-winning within 2 years
Built new Social Lab to house and run social content for all 125 KDP brands
Partnered with Innovation Group on Alcoholic Beverage line extensions
Modernized KDP Corporate brand story and design standards
Creative highlights include:
Bai “Head of Wonder” integrated campaign (2025 Effies Finalist) which transformed brand and resulted in 1 million new households adopting the beverage
Mott’s “Apples to Apples” integrated campaign, with subsequent 66% sales lift
”Start at the Core” integrated campaign, with Core becoming Top 5 U.S. water brand
Havas
Executive Creative Director
Chicago, IL and Atlanta, GA (April 2015 – December 2022)
AdAge Best Place to Work 2021
Brands: Carl’s Jr., Coke, Metromile, Mike’s Hard Lemonade, Moen, Nike, smartwater, Seven for All Mankind, Sprite
Led new biz creative development with over $15 million in wins, including Coca-Cola, Metromile and Yellowstone National Park
Creative highlights include:
Yellowstone National Park “The Inheritance Pass” (2X Cannes winner)
Moen “#UnlockWaterForAll”
Coca-Cola “Refresh the Feed” social campaign
“Sprite Way,” a social media initiative that gives the Black community a platform to drive authentic hip hop and fashion culture
Pitched, built and creatively led the in-house Coca Cola’s Social Center
Produced 2,000+ pieces of content annually for 10 brands
Led the relaunch of @Coca-Cola in social media
Oversaw creative, production and content creator team of 22 people
Executed in 25+ global markets, with 49MM+ consumer engagements
Twitter Next
U.S. Brand Strategy Lead: Automobile, Dining and Retail Verticals
Chicago, IL and San Francisco, CA (2014 – 2015)
Brands: Best Buy, Cadillac, Domino’s, Lincoln, Marc Jacobs, McDonald’s, Target, Wendy’s + others
Concepted and presented platform-centric ideas to Fortune 200 C-level suite, then partnered with their agencies to execute. Noted work includes:
Emoji pizza ordering for Domino’s (Cannes Titanium)
McDonald’s “Lovin’ the Super Bowl” (Cannes Gold; Sports Clio)
Marc Jacobs Daisy perfume launch
Miller Lite “Macrobrew” program
FCB Chicago
Vice President, Creative Director
Chicago, IL (2005 – 2013)
Brands: A1, DiGiorno Pizza, Jack Daniels, Jell-O, Kmart, Miller-Coors, Valspar
Authored winning idea of the $600M Walmart pitch. Led successful pitch for Valspar and award-winning campaigns. Highlights include:
Valspar “Cityscapes” poster series (Cannes, D&AD and One Show winner)
Valspar “Chameleons” campaign (Effies finalist)
Ogilvy
VP, Creative Director
Chicago, IL (2003 – 2005)
Brands: Boeing, Motorola, Unilever
Upshot
Copywriter to SVP, Creative Director
Chicago, IL (1996 – 2003)
Brands: Mastercard, Sony, dot.coms galore
EDUCATION
Knox College
B.A., Fiction Writing